5 Biggest Myths About Creating a Life Coaching Business

Becoming a heart-centered business and life coach, and creating a life coaching business is one of the best things I’ve ever done. Helping new and emerging life coaches makes me so excited and happy. I love what I do.

Even though I am at a place in my business where things are starting to come together, it wasn’t always this way. The journey was as challenging as it is now rewarding. There are some things that I believed when I started this path, that I have now realized are not true. Things that super duper successful online marketers and uber successful coaches tend to gloss over when they are trying to pitch you their problem solving, extremely expensive courses and programs.

I want you to be successful and happy and love being a coach. So there are a few things you need to know, that will make you the best coach you can be.

The 5 biggest myths about creating a business from your coaching:

1. Just follow your passion and the money will come.

No. I want to scream and freak out when I hear people say this. Yes, you have to be passionate about your coaching, otherwise when things get difficult, you will want to quit. In order to make money as a coach, you have to take inspired action based on a plan with goals. Some coaches make it seem like every single day they are spiritually on point, and as long as you meditate and ask the universe for what you want in the right way, things will flow. The truth is there will be days when you just don’t freakin’ feel like doing anything. But if you are in touch with what is driving your passion (values, and goals) you will show up for your business. Go pro and show up with a plan even on the days when you don’t feel like it.

 2. You will be coaching most of the time.

Sigh. If you want to make a living from coaching you will be coaching about 20% of the time. The other 80% is spent writing session notes, creating fresh content, marketing, making connections, the financial crap that everyone hates, internet stuff, social media and emails.

 3. You need to get better at your craft in order to be worthy of making money.

You need proper training, and practice. But you don’t have to know everything and be a guru for goodness sakes. As a coach, you are a guide. It is our job to ask questions, and stand shoulder to shoulder with our clients to help them step toward their vision. You can be “good enough” and do this. Seriously, how many times have you looked at another coach who is crushing it and said to yourself, “I need to be better before I can do that.” Well maybe you do but she is out there marketing her work and selling it. It’s not always the cream that rises to the top. It’s the one who is out there working it with her beliefs and values behind her.

 4. Making money from your coaching is based on luck.

Ok, not going to lie. Some people do actually get a little lucky. But even if you are one of the lucky ones, you still need to show up and deliver the goods. Opportunity will only take you so far. A sure thing is showing up everyday, willing to be imperfect and not giving up. Things can get real dark sometimes. Especially for us heart-centered coaches, writers and creatives. Building a thriving coaching business requires grit, putting up with a lot of crap and opening yourself up to beauty in all it’s forms. We are modern day alchemists and coaching chooses us most of the time. Our job is to get out of our own way and let it. Again and again. I don’t call that luck. I call that fierce determination.

 5. You don’t need other people to make it happen.

As a coach, you are essentially a solopreneur. And most of us like it that way. But nothing, and I mean nothing productive happens alone. We need other people, and we need help. Because we suck at some things. And reaching out when we really need help is hard! Why? Because we don’t like to feel beholdened to others. But sheesh, I love helping people. It makes my life meaningful and purposeful. So I have learned to ask for help from the SAFE people in my life. I still have trouble, but since I have reached out, my business has taken on whole new proportions. We really do need each other.

My mission in life is to inspire people to awaken to their potential and share it with others.

Like anything meaningful, creating your own voice and coach and building a business is beautifully challenging. And worth every moment you invest in it. If it seems easy for others, don’t buy it. Stay open hearted, open minded and keep going dear coach! You got this!